Why should you hire a graphic design studio?

Why hire us?


The corona virus pandemic has created a very unique set of circumstances for businesses, revolutionising many practices and rendering others obsolete. Unfortunately, many companies have been unable to weather the storm but for others dynamic enough to pivot, it has created opportunities never seen before.


Buying habits have changed irrevocably and consumer’s appetite for online content and platforms is at an all-time high, with traditional print media like brochures, magazines, leaflets, and books, experiencing a huge resurgence in popularity, due to audiences being constantly reachable online. Now more than ever, nailing branding and marketing is key to nurturing a profitable business. That’s where a graphic design studio can help (not that we’re biased or anything). Portray a polished, professional image that represents your company perfectly. And in doing so, attract more customers and encourage more sales. 


magazine cover designs
Magazine design example from Copperwire Creative Studio


Many business owners are surprised at just how cost-effective hiring a graphic designer or studio can be. It isn’t always the most economical strategy to hire an employee in house, as workload can often vary (especially in these uncertain times). Plus, there’s the liability of taking on a full-time commitment to consider, and all the accompanying costs from SSP, employers NI, down to the extra tea and coffee; it all adds up. The genius of hiring a contractor to undertake your graphic design needs, is that you are hiring a highly skilled specialist with specific expertise, that have been fine-tuned for many years. If you’re unhappy with the level of service provided by your current designer/ company, simply try a different one next time. No pressure.


Save Time

Possibly the most important point in our blog; save time! Demands can be overwhelming for small businesses in the current clime. It’s vital to focus your time and energy on running your business smoothly and concentrating on the bigger picture. Use your time effectively and play to your strengths. If you’re operational, spend your time in that sector. Financial whizz? Analyse your bottom line. If branding isn’t your strongpoint; that’s where a graphic designer can step in to take some of the weight off your shoulders and utilise their years of experience. When you get your design work done correctly from the get-go, it often saves a lot of time down the line rectifying errors, not to mention safeguarding against costly printing errors. 




Graphic design studios often have an established team, raring to go on your project. Each has likely been carefully selected to make up the picture-perfect team, with each team member specialising in their own area of expertise. This means that you not only have access to one aficionado to tackle your task, but a whole squad at your disposal to ensure you get the very best out of your individual requirements, in order to showcase your products or services in the light they deserve.


Create A Strong Brand 

Today, creating a strong presence and brand is paramount to growing your business. A graphic designer will flawlessly create a dynamic and unique aesthetic to represent your company, guaranteed to leave a lasting impression. Stand out from the competition with high-quality visual aids, that produce an engaging and compelling presence that grabs attention. Brand recognition is everything! Great branding equals longevity by increasing brand loyalty.


Plan Ahead Now!

Now is the time to create a strong identity to be prepared for when the economy restarts. With lockdowns in full swing and more potentially looming, use this time wisely to update your marketing material. Seize the opportunity to dominate your competition and hire a graphic design team to showcase your company and help ensure it creates a legacy.